ADVERTISING AND ITS TYPES (COMPARING THE GERMAN AND UZBEK LANGUAGES)

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Published: Oct 28, 2022
Keywords:
advertising text, composition block, title, main text, phrase, slogan, reference information.

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Yigitalieva Zilola Muratovna
f.f.f.d (PhD)
Iminova Gulshod Alisher kizi
Master Student of the 2nd Course of the Direction of the German Language of Ferghana State University

Abstract

This article is devoted to the study of advertising text. Various approaches to the classification and definition of the main and secondary components are considered and systematized.

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How to Cite
Yigitalieva Zilola Muratovna, & Iminova Gulshod Alisher kizi. (2022). ADVERTISING AND ITS TYPES (COMPARING THE GERMAN AND UZBEK LANGUAGES). Galaxy International Interdisciplinary Research Journal, 10(10), 620–623. Retrieved from https://internationaljournals.co.in/index.php/giirj/article/view/2672
Issue
Vol. 10 No. 10 (2022): GIIRJ
Section
Articles
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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

References

Virchenko, M. A. Linguistic features of German advertising texts / M. A. // Young scientist. - 2016. - No. 11 (115). - S. 1669-1672. - url:

Devkin V. D. German colloquial speech. Syntax and vocabulary. - M.: International relations, 1979. - 257 p.

Ivanova K. A. Copywriting: the secrets of compiling advertising and PR texts. - St. Petersburg : Peter, 2015. - 144 p.