THE ROLE OF PRAGMATIC COMPETENCE IN TRANSLATION THEORY: ISSUES, CHALLENGES, AND SOLUTIONS
DOI:
https://doi.org/10.17605/Keywords:
Pragmatic competence, translation theory, contextual meaning, implicature, speech acts, communicative intention, intercultural communication, translator training, discourse analysis, dynamic equivalence, pragmatic failures, linguistic pragmatics, meaning transfer, socio-cultural norms, communicative effectiveness.Abstract
This article explores the role of pragmatic competence within translation theory, focusing on its impact on meaning transfer, intercultural communication, and translator decision-making. It examines key challenges that arise when pragmatic factors such as context, implicature, speech acts, and sociocultural norms are not adequately considered during translation. The study highlights typical failures that occur in both literary and technical texts when pragmatic competence is insufficient, including loss of intended meaning, distortion of speaker attitude, or breakdown of communicative intention. Practical solutions are proposed based on current research in translation studies, including the integration of pragmatics into translator training, the use of corpus-based methods, comparative discourse analysis, and dynamic equivalence strategies. The article concludes that pragmatic competence is a foundational component of high-quality translation and must be systematically developed to ensure accuracy, naturalness, and communicative effectiveness.
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