STUDYING THE OPINION OF PASSENGERS ON INCREASING THE ATTRACTIVENESS OF THE SERVICES OF "UZTEMIRYO`LYO`LOVCHI" JSC

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Published: May 27, 2024
Keywords:
community transport, marketing research, marketing communications, railway transport services.

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Rakhmatov Ziyodullo Nasirovich
Tashkent State Transport University Head of the "Corporate Governance" Department
Nosirov Javlonbek Jamoliddin o'g'li
Tashkent State Transport University PhD Student of the "Korporate Governance" Department

Abstract

This article examines the existing shortcomings and problems of passenger opinion research in increasing the attractiveness of the company's transport services. Directions for correct and effective use of marketing communications in increasing the attractiveness of railway transport services are suggested. Also, the relationship between consumers' use of railway transport services and their attitude towards the company's brand is studied based on an in-depth analysis.

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How to Cite
Rakhmatov Ziyodullo Nasirovich, & Nosirov Javlonbek Jamoliddin o’g’li. (2024). STUDYING THE OPINION OF PASSENGERS ON INCREASING THE ATTRACTIVENESS OF THE SERVICES OF "UZTEMIRYO`LYO`LOVCHI" JSC. Galaxy International Interdisciplinary Research Journal, 12(5), 482–488. Retrieved from https://internationaljournals.co.in/index.php/giirj/article/view/5624
Issue
Vol. 12 No. 5 (2024): GIIRJ
Section
Articles
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This work is licensed under a Creative Commons Attribution 4.0 International License.

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