WAYS TO IMPROVE MARKETING RESEARCH AT "SAM AUTO" JSC

Authors

  • Musayeva Shaira Azimovna Professor of the Samarkand Institute of Economics and Service, Samarkand, Uzbekistan

Keywords:

Production enterprise, market, concept, planning, analysis, technology, research.

Abstract

In this article, the implementation of marketing research, statistical analysis, type of technology, level of specialization are considered for the development of the market concept, planning, management, control and analysis of its development.

References

Gary Armstrong. Philip Kotler. Michael Marker. Marketing in introduction. England, 2016, paperback: 720 pages, Pearson.

Philip Kotler. Kavin Lane Ketler. Marketing Management. Pearson Education, Inc. publishing as Prestige Hall, USA, 2012.

Kotler F., Armstrong G., Wong W., Saunders DJ. Osnovy marketinga, 5-e evropeyskoe izd. Textbook. - M.: OOO "IDWilliams, 2013. - 752 p.

Soliev A., Vuzrukkhanov S., Marketing, market science. Textbook. - T.: Economy-Finance, 2010. - 424 p.

Ergashkhodjaeva SH.J., Kasimova MS, Yusupov MA Marketing. Textbook. - T.: TDIU, 2011. - 202 p.

Musaeva Sh.A. Marketing research. Textbook "STAR-SEL" LLC publishing and creative department. Samarkand-2023

Musaeva Sh.A. Integrated marketing communication Study guide "Maharat" publishing house, Samarkand - 2022

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Published

2024-04-08

Issue

Vol. 12 No. 4 (2024): GIIRJ

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

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