ORGANIZATION AND EFFECTIVE MANAGEMENT OF MARKETING ACTIVITIES IN SERVICE ORGANIZATIONS
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Abstract
This article presents marketing services in the modern world, their content, ways to effectively use the content and methods of marketing services in the service sector. Conclusions on the economic potential and possibilities of the organization and improvement of marketing services are presented on the example of the "National Bank" of foreign economic activity.
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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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