ORGANIZATION AND EFFECTIVE MANAGEMENT OF MARKETING ACTIVITIES IN SERVICE ORGANIZATIONS

Dilmonov Kudrat Bakhtiyorovich

Authors

Dilmonov Kudrat Bakhtiyorovich Senior lecturer of Bukhara State University, Department of Tourism and Hotel Management

Keywords:

market laws, commercial banks, marketing, bank marketing, banking products, marketing complex, banking services.

Abstract

This article presents marketing services in the modern world, their content, ways to effectively use the content and methods of marketing services in the service sector. Conclusions on the economic potential and possibilities of the organization and improvement of marketing services are presented on the example of the "National Bank" of foreign economic activity.

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